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Thread: Evolution Pepsi Logo

  1. #1
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    Evolution Pepsi Logo

    The principles of the PEPSI logo is completely different from what we see until 2005



    and different from what we see today.



    What do you think?

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  3. #2
    Banned kwokstar is on a distinguished road
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    i love how the new logo is so simple and underplayed.

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    Senior Member linkgreencold has a reputation beyond repute linkgreencold has a reputation beyond repute linkgreencold has a reputation beyond repute linkgreencold has a reputation beyond repute linkgreencold has a reputation beyond repute linkgreencold has a reputation beyond repute linkgreencold has a reputation beyond repute linkgreencold has a reputation beyond repute linkgreencold has a reputation beyond repute linkgreencold has a reputation beyond repute linkgreencold has a reputation beyond repute
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    Thank you internet, I can't think as the same way I thought before.



    Pretty correct meaning though, very subtle. I wonder if the author has that same idea from beginning.
    Les jours tristes

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  7. #4
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    perhaps the author did not realize this, that's what I think.

  8. #5
    Junior Member sealgrass is on a distinguished road
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    The full PDF and associated images were quite funny.



    http://www.mediabistro.com/agencyspy/arnell-somehow-equates-pepsi-to-the-suns-gravitation_b2869

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  10. #6
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    My favorite is the 1951 version of the logo.

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  12. #7
    Junior Member tonyzafi is on a distinguished road
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    I think they should've stuck with the 70s and 80s version

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    Junior Member noahlenox is on a distinguished road
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    I like Pepsi approach, they don't have a strong time logo as Coca Cola, so they keep changing it to adapt, this is the idea behind on the logo changes in the past years, i believe they want to be forever young. It won't stop here, i believe in the next 10 years we'll be seeing a new logo. This is not bad, just a marketing strategie.

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    Banned Unsu is on a distinguished road
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    1898 is the birth of Death Metal logos...nice.

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    Banned Unsu is on a distinguished road
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    Also - as much of a coke drinker as I am, I am loving the new pepsi brand on the shelves. The bottles are slick and the printed colors are so bright now. The Pepsi NEXT blue is amazing.

  18. Your ad here

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    Junior Member rockthevanished is on a distinguished road
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    I like the throwback with real sugar boxes that have the logo from the 50's on it. Might as well capitalize on that whole handwritten trend while it's hot.

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  21. #12
    Banned wardenzanti is on a distinguished road
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    The fat guy is the only thing I will ever see. But hey, that's not the worst decision they mad :D

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  23. #13
    Banned drewdochop is on a distinguished road
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    You guys should read the design brief for the pepsi logo redesign. A lot of the stuff in it seems and sounds so over the top.

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  25. #14
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    Quote Originally Posted by Unsu View Post
    Also - as much of a coke drinker as I am, I am loving the new pepsi brand on the shelves. The bottles are slick and the printed colors are so bright now. The Pepsi NEXT blue is amazing.

    maybe I can think this is a photomontage or render.

  26. #15
    Banned Web_D is an unknown quantity at this point
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    I agree that the 70s/80s editions were the best.. i do like the nod to that logo in the "e" of the current branding though..

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