Understanding Color
An Introduction for Designers
By Linda Holtzschue

Now in an updated Third Edition, Understanding Color helps you connect the dots between your emotional, intuitive responses to color and the theories that explain them. Through authoritative, easy-to-follow instruction, you'll learn how to use color more comfortably, creatively, and effectively than ever before.

Take your work to the next level by exploring how different light sources affect color rendition, how placement changes colors, how to avoid costly color mistakes, and how to resolve the color problems that frequently confront design professionals. This Third Edition is full of powerful new features that reflect the latest issues in color and design, including:

Updated material for successfully designing with color in a digital environment
Innovative coverage of color marketing issues
Dozens of new illustrations
Helpful tips for using color in the working environment
Valuable exercises to reinforce color concepts

Understanding Color, Third Edition is an unparalleled source of authoritative information and practical solutions for students and professionals in graphic design, architecture, interior design, landscape architecture, and industrial and textile design.

Paperback: 208 pages
Publisher: Wiley; 3 edition (January 9, 2006)
Language: English
ISBN-10: 0471715085
ISBN-13: 978-0471715085
Product Dimensions: 9.1 x 7.4 x 0.5 inches

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