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Thread: Best Colors/Color Combinations to use in company logo??

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    Banned 12Fontesque is on a distinguished road
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    Best Colors/Color Combinations to use in company logo??

    Hello everyone, interested in people's thoughts about what stands out in a company logo, particularly what colors draw attention and stay in memory (all things being equal, of course)?

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    Junior Member Miksa is on a distinguished road
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    This is a very cool site you can use to discover new colorways for your logo. I use it all the time.

    Code:
    Only the registered members can see the download links/content. please Register to gain full access.

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    Junior Member iamnobody is on a distinguished road
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    Quote Originally Posted by 12Fontesque View Post
    Hello everyone, interested in people's thoughts about what stands out in a company logo, particularly what colors draw attention and stay in memory (all things being equal, of course)?
    I think you can impress the people almost with any color, if you know how to use it.
    I'm not saying that I like all colors, I have few colors which I really don't like but that's my personal taste... Already seen some cool works with colors I'd never use.

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    Banned cascolo will become famous soon enough
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    I think there not a "best color" for any company logo, i start all my logo design. With an industry research.

    Just a simple google image search, this way you can create something that's unique, something that does not look whats already out there.

    Colors have meaning and can influence different emotions, simple "color meaning" research
    can go a long way.

    Sample i just design a simple type base logo for a client who owns a construction company, i used orange= renewal & a strong blue that inspire confident & professionalism. Hope this help.

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    Banned Undo is on a distinguished road
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    Very helpful for designers
    http://colorschemedesigner.com/

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    Junior Member bajselina is on a distinguished road
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    http://www.eigenlogik.com/spectrum/mac

    Spectrum is great for creating and managing color schemes.

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    Junior Member ClassyGent is on a distinguished road
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    Quote Originally Posted by Miksa View Post
    This is a very cool site you can use to discover new colorways for your logo. I use it all the time.

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    Very cool. Think I'll use this on my next project.

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    Banned ElVandino is on a distinguished road
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    I think all good logos should look good in black & white.. just my humble opinion but..

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    Banned creepskin is on a distinguished road
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    Quote Originally Posted by ElVandino View Post
    I think all good logos should look good in black & white.. just my humble opinion but..
    This is true, even if your logo will always be displayed in colour, make sure it works in black and white. You'll design better logos if you start in black and white

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  13. #10
    Banned Coriandra is on a distinguished road
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    I think it greatly depends on the company. What looks good for, say, a kids' toy company isn't necessarily the best for a law firm. When designing logo/branding for clients at work I like to sit and chat with them, view their business (or at least pictures of it), basically suss out the general feel of their company and what market they do or want to appeal to.

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    Banned cascolo will become famous soon enough
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    I always start in black & white, the logo must work in the most basic form.

    When you present the first draft to the client,you should do so in black & white.
    You don't want the choice to be made by color influence.

    The color choices available is quite big, so they'll be enough time for color later.

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    Banned ambientalien will become famous soon enough
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    Lightbulb Colourlovers

    ... can be a good alternative to kulers. Just try it. Give us your feedback when possible.

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    Junior Member juice7 is on a distinguished road
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    I agree that there are no "best" colors/color combinations to use for a general company logo. Your logo however should work in black and white as well. Sometimes it's best to do company research because sometimes they have colors that tie in with their brand and I think it's important to maintain and preserve color as a part of their brand identity, if any. If no color to work with in particular, do your own research and see what would work best with their brand. For example if it's a company that deals with nature, it's best to use earth tone colors or greens. But really it's the circumstances that make all the difference. Good luck!

  18. #14
    Banned 88anna is on a distinguished road
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    I think it depends on what the company is about...there's no colour that's the best for every company's logos.

  19. #15
    sqd
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    Junior Member sqd is on a distinguished road
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    Kuler is good, but I somehow prefer Colourlovers to find good color combinations, so there's a tip :)

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